Artist Review: NoE – “Outlet” Official Music Video

Review by: Justyn Brodsky


A knack for the cinematic and a master of flow, we get an ideal track and modern-stylized music video from NoE‘s most recent banger “Outlet”.

Right from the start, the video is definitely giving you the action, drama, and suspense. The song gives off that intro that something’s about to go down. And most impressively, you don’t need a 20,000$ set design to make something effective on camera. So I have to give major props to the video’s production value for giving us that edge-of-your-seat feeling.

“Outlet” is another crucial example of today’s line that is drawn between indie and mainstream markets. While the song has a commercially acceptable quality to it, the presentation still feels (and looks) natural and something that isn’t forced. It has a natural flow to the performance value behind the camera and inside the vocal booth.

The video gives us an Aronofski, Tarantino, and perhaps modern day Kubrick feel. Something where the editing gives us the most impact. Where sometimes it’s not what you shoot, it’s how you shoot it. And that’s one of the major centerpieces to both this song and video as it parallels each other perfectly.

NoE‘s mid-ranged vocal tones give off the perfect approach for this track and make it most effective. It’s definitely a banger for the Sony Xplodes and a spin track for your club hotspot. Either way you look at it, this song rides the express line in between commercial success, but still thriving at being a hard working indie artist ready to take the bull by the horns himself and make a career with his music without selling his soul to the industry. And no matter where you see this song going, you’re gonna love it no matter what. And that’s what truly matters.

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Artist Review: Julia Rose – “Touch My Body” Official Music Video

Review by: Justyn Brodsky

Think of Katy Perry and Alanis Morissette cross breeding, and you get the charismatic and catchy touch of  Julia Rose.

Her single “Touch My Body”  (accompanied by a very dynamic and colorful Music Video) is not only something recognizably lovable with the genre it fits in, but has the perfect balance between 90s classic Pop sound and today’s sensibility wrapped up into one tasty package. 

She really sustains an amazing aura, not just with her movements and ability of being in front of the camera, but in her vocal approach as well. Her range is perfect for a song like this and it even offers up a bridge and breakdown with a middle-eastern influence as well. It’s almost like Pop Culture shock, but that’s perhaps one of the most lovable parts about the production value and song altogether.

Julia Rose plays a very colorful and sensual role in this video, but also shows a very merciless side to herself with her knack for keeping things rough and moving forward effectively as the song plays on. The concept, though a simple one, is beautifully executed, and gives you that Aronofski feeling after watching the video. 

The back drops are kept simple, but I am more than certain that it was intended completely. The characters in this video also grasp onto a type of lighting that makes everything cinematic, effective, and unique with the talent in the cutting room. The editing is on-point and parallels with the song extremely well. Which is another captivating and defining factor to the entire vibe being placed right in front of you.

Overall, in my opinion, there’s no way you could dislike this song or video. It has that modern edge-of-your-seat feel while a perfectly mid-ranged Julia Rose encompasses you with her commercial-worthy vocal melodies and brilliant vocal tones that perfectly match her sensibility of combining beauty, edge, sexuality and sensuality. This is strictly candy for the eyes and ears.

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Artist Review: S-EM-C – “On The Go” Single

Review by: Justyn Brodsky


I always tip my hat to females that can rhyme. This is another one of those moments in whole.

With drive, charisma, untouchable production value and a made-for-industry approach, there’s no question that female Rapper on the rise S-EM-C‘s “On The Go” is ready to go straight to the top.

She’s a trifecta of her own; from looks, brains and personality. She doesn’t need to try to pull a Trina, Kim, or Nicki anytime soon. The best is a fresh banger and has a universal authenticity when it comes to where this song is most appropriate. You can use this song to test out your new Sony Xplodes,  spin this at your club hotspot, or just simply put your headphones in (preferably: Skull Candy if you own a pair) and indulge in one of those songs that stays with you even after the track is over.

“On The Go” has a great classic multilayered chorus that brings power to the song’s overall execution. And the verses have a flow that keeps you fascinated enough to bring the chorus back to the structure each time she brings out her witty and clever lyrical approach.

And that’s what this song is about to me — flow and fascination. Defining factors of what can keep a song on its feet, or flop from its starting point. But this song emphasizes so much more than just being on your feet, this one has you cruisin’, and giving you another brilliant taste of what females can bring out when holding the mic.

So make no mistake, this a cooker that brings the heat, and the fascination that keeps you on your feet. Either way, “On The Go” is quite the treat. 

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Artist Review: Uyoka – “Jupitersong” EP

Review by: Justyn Brodsky


Enchanting, ambient, and strikingly cinematic with moods that can have you walking through the city streets, and feeling the vibe and aura coming at you from every direction.

There’s a lot of different ways to describe this dynamic and beautifully-crafted record. Uyoka‘s Jupitersong displays artistic merit, and production value that fits the EP’s ingredients perfectly. This has very powerful moods and innovative musical spectrums that bring out different angles of genres we know and love today. With Jupitersong, I hear an R&B and Alternative crossover with very subtle vocal textures that showcase beautifully written melodies and lyricism that parallels it beautifully. With her deep vocal tones and great use of layering her backups, I can hear musical influences ranging from Natalie Merchant, Tracy Chapman, to Alanis Morisette and Bjork.

Her opening track “Aquaheart”, we have pure emotion and an introduction to the Soul side of the record. With a chord progression that can easily play at your heart strings, it’s hard not to fall head over heels for this song. Uyoka‘s vocal textures drive this track forward and definitely keep you fascinated.

With “Love Song”, we get a very good-vibes-only stride with the straight-forward rhythm section and soundtrack-worthy vocal melodies. This one displays more of a verse-to-chorus buildup that gives this song character and wit in all the right places. A very interesting and dynamic changeup to this song’s predecessor.

“Diamonds, Silver, and Gold” is definitely the radio hit and most-likely most-notable track. It has that chorus that sticks with you long after the song is over and keeps the song structure simple and memorable. It’s a fantastic execution of something that could be called contemporary, but with likability factors that prevent this song from being generic. It’s a feel-good experience. Her song “Firestarter” sort of follows up from what’s already been structured as well, and maintains the feel-good vibe we’ve come to hear so far on this EP.

“Daydreamer” and “The Star” are great closing tracks, with a charismatic back-to-back sensibility that works for both songs like an anthem that could attach itself easily to the other. They are songs that conclude something that reminds you of a sound, vibe, and texture you haven’t heard quite yet. And by the time you finish this EP, you’re gonna add this to your list of favorites, and pass it along to your friends.

Uyoka‘s thoughts and inspirations behind the EP: “This album explores my introspective thought process, and I hope it gives listeners a chance for them to stop and think, even if it’s just for a little while. It’s so important to take that time and really get in touch with yourself. And who knows – you might also discover something new.”

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Artist Review: PROMISQUES – “#DFWM (Don’t Fuck With Me)”

Review by: Justyn Brodsky


Australia never fails to impress.

I’ve had dozens of Aussie-artists & bands land on our platform, and I have yet to find one that hasn’t impressed me. And with Sydney-based Hip Hop pioneer PROMISQUES, currently signed with Notorious Records, we have more rhymes and versatility to bring to the table.

With a sound and personality that’s bound to draw you in, PROMISQUES has been hard at work over the years doing what every artist should be doing regardless of the stress, trials and tribulations: staying active! Yes, PROMISQUES is an artist that isn’t afraid to pay his dues, and in fact, still is. Even your favorite artist or band at some point was a local and/or regional act just reppin their hometown. Not omitting the fact that some artists DO win the industry lottery (i.e. Justin Bieber).

Basically, there’s no tunnel vision at all for PROMISQUES; he’s been putting out singles, mix tapes, collaborations, music videos, and anything he can to make sure he can keep his Discography growing, and his sound evolving.

One song, that has an original version and a DJ-collab version (both accompanied by 2 different Music Videos) is his hashtag single “#DFWM”, acronym for “Don’t Fuck With Me”. A witty, fun, and great exercise of versatility that has a beat & rhythm that dynamically mixes yesterday’s and today’s key elements of Hip Hop we’ve come to know and love from both eras.

The videos for both versions are very humble and fun to watch. We get to see a lot of Australia’s colorful streets, landscapes, and interiors that give us USA-folks something fun for the cultural eye. Plus this song has some very impressive rhyming techniques that aren’t being distracted by half-naked booty shaking girls or BMWs. So the craft of the song stays in the forefront, and the simple social-media influenced one-line chorus is memorable, and effective.

No matter which version of this song you check out, I promise that PROMISQUES is worth your time. He’s more proof that the Aussie-artists, bands, and scenes offer up many amazing & fresh sounds coming from the other side of the globe. There’s music everywhere out there that deserve discovery; PROMISQUES is definitely one of them.

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Artist Review #2: Roman – “Dirty Bird” Single/Official Music Video

Review by: Justyn Brodsky & Dave Welsh


We’d like to welcome back our NYC brother and Alt/Rock Singer/Songwriter, Roman, for round 2 on the Artist Reach platform with his new infectiously catchy single, “Dirty Bird”, properly accompanied by a fun, witty, and entertaining Music Video. So in case any of you have been waiting for the Roman Empire to strike again, then your wait is over.
With this track, we have the formula that Roman is known for, however just like with every artist that evolves artistically as their careers manifest, we get some new surprises, twists, turns, and the same likability factors that always end up on overdrive.

With “Dirty Bird”, not only is the song very eclectic and well structured, but Roman‘s mid-ranged and charismatic vocals that carry a humble demeanor really continue to showcase in more impressive and memorable ways, solidifying his signature sound that sets him apart from your run-of-the-mill artists that sometimes tend to struggle to find themselves due to the oversaturation of cookie-cutting post-production antics. Luckily, we do not have this downfall with Roman at all; he is not only keeping his spark of the genre alive and well, but making it better than ever.

And with all this in place, we have a very interesting dynamic in the Music Video, where no matter what you’re doing; from taking a bath to chopping vegetables to cook dinner, you can always make room for dancing. This is a humble and good-hearted video that parallels a very authentic musician that doesn’t need an arena or humongous night club to emphasize a simple thing like getting down to a good song. 

There aren’t any antics that try to put Roman in an overwhelming setting with Lamborghinis, Bling Bling, or materialistic set designs that attempt to distract you from the song by shoving an artist’s ego down your throat. It’s a video that is natural, appealing, and very effective regardless of how simple or elaborate the production design is. Real talent will absolutely do the trick no matter what content or budget you have for a Music Video, so for Roman, this song definitely shines through no matter what his budget or production costs were used. It’s another direct piece of evidence that true talent goes above all, especially musical gimmicks or materialism.

Overall, Roman is an artist that never disappoints. He has a humble sensibility, down-to-earth characteristics, and an authentic signature sound and image that is very defined and memorable. “Dirty Bird” is definitely a must-hear for the ears, and a treat for the YouTube screen. We highly recommend you check out both, the song and video. You will be glad you did.

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Artist Review: Imani WJ Wright

Review by: Justyn Brodsky


It’s not often that I stumble upon an artist and decide to take him under the reviewer’s wing, but we’re gonna change the pace a bit here at the Artist Reach camp.

Sensuality, good vibes and a little Rock & Soul might be a few choice words for young and upcoming Artist/Producer Imani WJ Wright

Starting out in the business early, talented and serving as your own Producer is definitely the way to go. That’s why I have to tip my hat to Mr. Wright. His single, “Appreciation”, is a lovingly witty and soul-soothing track that is bound to draw in the ladies at first blush. For a debut single, I’d say he can accomplish just that. This song does one big thing though…it gets you pumped for the prospective future for the young Artist. I wanna hear what else this young man can do. Because he’s absolutely on the right track in every way; music and image alike.

If you have appreciation, no pun intended, for an up and comer ready to take sensuality, sexuality, and the heart and soul of music’s passion, Mr. Wright is right up your alley. I hear a man ready to take off and fly. He has his passport, plane ticket, and the jet ready, and this song walks me to the plane.

So again, I have to give major props to a young guy giving his heart and soul to true music that definitely won’t shy you away. “Appreciation” is a stunner for its alley of execution, and I’m dying to hear what move this guy makes next musically. I’m jet-ready, let’s get the plane to take off!

This single is definitely on the Wright track! Double-pun completely intended.

Now his other single, “Make Me”, shows a different side to Imani WJ Wright, but still utilizes the same elements within his content and overall execution. This song allows you to get to know the fellow artist a little bit more, and explore what he has to offer as an artist that does it the DIY way.

This song offers up more edge and production value. Each measure is well crafted and keeps you listening and adds more character depth to his music and image. This is definitely a great follow-up from the predecessing track.

With the great R&B vibe still in the forefront, this song definitely will capture your heart and put some soul into you. It entices you to research more into Imani WJ Wright as an artist and persona. 

These are some solid tracks for this young man, and we at Artist Reach would like you to check them out. It’s not often that we Review an artist on-the-spot or happen upon them, but this seemed like the right occasion. 

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